Marketing Through Tough Times Action Plan Marketing Through Tough Times Effectively using social media to market in our world’s new climate. Many owners in small towns around the Midwest have August 2020 | Marketing
The ‘Right’ Versus the ‘Wrong’ Customer Action Plan The ‘Right’ Versus the ‘Wrong’ Customer A new customer walks into your shop. She heard from her coworker that you do May 2020 | Marketing
Creating an Online Voice Action Plan Creating an Online Voice “Every shop’s goal is to have generations of growth,” says Jennifer Filzen, owner and operator of Rock Star Marketing. February 2020 | Culture, Marketing
Trust Starts at the Service Counter Action Plan Trust Starts at the Service Counter Quality service writing focuses on the customer – not the car. Talking is exhausting,” Maylan Newton says, with a August 2019 | Culture, Marketing